Traffic Digital

4IP - Making a Difference

Great event at Channel 4 on Thursday night, Delivering Public Service in a Digital Age organised by Glasshouse, to launch the 4IP fund.

They had a great panel comprising Eric Auchard (Reuters), Saul Klein (Index Ventures/The Accelerator Group), Zenna Atkins (Chair of Ofsted), Tom Loosemore (Head of 4iP) & Ryan Regan (Last.fm). There was some good debate - Zenna Atkins being particularly forthright about her views on working with government, and some awkward questions from the audience (thanks to Stefan from Moo!)

They talked about the fund which is in the region of £50 million, of which Channel 4 for are putting in approximately £30 million. It’s aim is to commission non-television projects which fulfill  Channel 4’s public service remit (no one seemed exactly sure what this meant - Saul Klein’s definition was “Public services are stuff we pay for from our taxes”, which sounded reasonable, although I don’t know how you apply this to getting an idea commissioned).

You can find out more about 4IP here.